Easy solution for immigration to the U.S.
Unannounced makes it easy to apply for U.S. visas from
anywhere
in the world
Industry
Immigration
Target audience
Worldwide
Duration
Jun 2020 – present
01
ABOUT THE PROJECT
Unannounced
Unannounced was founded by a team of immigration lawyers who know just how hard it is to emigrate to the
United States. That's why they offer an easy and affordable solution
for immigrants.
for immigrants.
Avoid hourly billing from lawyers with
Unannounced single low-cost fee.
Unannounced single low-cost fee.
Unannounced uses artificial intelligence
designed by experienced immigration
attorneys.
designed by experienced immigration
attorneys.
Check your eligibility
Apply online
Pay service fee
Get your visa
Start your trip
Apply online with a
few simple clicks.
Avoid hourly billing from lawyers with
Unannounced single low-cost fee.
Unannounced single low-cost fee.
Unannounced uses artificial intelligence
designed by experienced immigration
attorneys.
designed by experienced immigration
attorneys.
02
OBJECTIVES & SUCCESS METRICS
Unannounced
Objectives
Automation and
simplification
of the visa application process in the USA
Short
eligibility test
with simple questions to determine the chances of success. Do not waste your time filling out the entire
form if the chances are low
Success Metrics
Reduction of the form fill-in time from 60 minutes to 20 minutes
Reduction of the number of errors in user data from an average of 5 to 0
03
KEY SOLUTIONS
Unannounced
04
DEVELOPMENT PROCESS
Unannounced
Scope of work
/04
Process
Prototypes & validation
UI design
Software development
20 months
/05
Testing
Usability testing
QA
6 months
/06
Maintenance
Client support tickets processing
Continuous app debugging and optimizing
6 months and goes on
05
VALIDATION
Unannounced
Attention heatmap
Optimization of the form using calendar & Google Map API integrations.
Crucial information pieces get noticed by most users on their first impression
before their first click.
1%
Percentage of Attention to the inputs before changes
15%
Percentage of Attention to the inputs after changes
Usability testing
Testing was conducted for
5 users
based
on Jacob Nielsen’s theory.
The task required to fill in the form in the
section “Travel” to evaluate interface
efficiency(1) & time spent on completing.
on Jacob Nielsen’s theory.
The task required to fill in the form in the
section “Travel” to evaluate interface
efficiency(1) & time spent on completing.
Insights
After integrating the calendar & Google
Map API, users easily perform operations.
The efficiency increased by 2 times and the time for filling out the page reduced
by 30%.
Map API, users easily perform operations.
The efficiency increased by 2 times and the time for filling out the page reduced
by 30%.
Task success
78,5%
Task time
10 min
Efficiency
7,85%
Task success
84,7%
Task time
14 min
Efficiency
6%
Task success
83,9%
Task time
12 min
Efficiency
7%
Task success
96,0%
Task time
11 min
Efficiency
8%
Task success
85%
Task time
12 min
Efficiency
7%
Task success
85%
Task time
12 min
Efficiency
7%
Task success
96,0%
Task time
11 min
Efficiency
8%
(1) how easily users perform operations when using the website
for the first time. Efficiency = task success / task time ratio
for the first time. Efficiency = task success / task time ratio
06
IMPLEMENTATION
Unannounced
ELIGIBILITY TEST
Check your U.S. travel
eligibility rating and determine your
Visa type by answering the questions. The registered data will be used as
pre-filling for your form.
Import your flight and hotel booking
information from your calendar
and
optimize your fill-in time.
information from your calendar
optimize your fill-in time.
CALENDAR SYNC
LINKEDIN SYNC
Fill in information about work &
education automatically by syncing with
your LinkedIn account.
education automatically by syncing with
your LinkedIn account.
Application form autosave
Be sure about
autosaving
your data
and proceed to fill it in anytime.
and proceed to fill it in anytime.
Possibility to
pay the fee
at the end —
after filling out the application.
after filling out the application.
Payment after completing the form
Passport reader
Upload a photo and your
Passport
information will be populated in the
corresponding fields of the application.
information will be populated in the
corresponding fields of the application.
07
DELIVERED VALUE
Unannounced
A number of small solutions in addition
to artificial intelligence designed by
experienced immigration attorneys
drastically simplified
the process of
applying for a U.S. Visa.
to artificial intelligence designed by
experienced immigration attorneys
drastically simplified
applying for a U.S. Visa.
time reduction
for filling out the form
less time takes to determine the
chances of success
the number of users' mistakes
decreasing
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